A Pictorial History of Advertising In South Africa
A Pictorial History of Advertising In South Africa
Hardcover
ISBN 1868060705
Publisher: Don Nelson Publishers 1990
Used - Very Good. This book is in very good condition. The DJ has some wear especially on the edges and spine areas. The book pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. The book is now protected with a Cellophane cover which hold the DJ together beautifully.
A Pictorial history of advertising in South Africa offers a fascinating look at almost a century of advertising in this country and the social changes that have helped to steer its course. This unique collection of advertisements ( dating as far back as the Boer War) has been culled from a wide variety of South African newspapers and magazines, some still in circulation, others long vanished from the publishing scene. The book is both an intriguing study of the changing styles of twentieth century advertising and a chronicle of times that have gone forever.
Large format pictorial history, very well illustrated and with accompanying notes on the major advertising companies concerned, beginning around 1900 with the likes of Southern Life, OK Bazaars, SAB, Sanlam, etc... to 1990 and companies such as Mercedes-Benz, Plascon, Allied, Elida Ponds, etc
